Friday, 1 March 2013

Publishers and Information


Publishers

A publisher is a company who are in charge of printing and distributing magazines, you can publish a magazine independently, which has both advantages and disadvantages such as main publishers already have contracts with big stores or high street chains such as WHSmiths, however if your magazine was published by a large publisher you may lose some editorial control over your magazine, it is also possible that they could just stop publishing your magazine if it didn’t meet their sales targets.

Bauer Media is a division of the Bauer Media Group, Europe’s largest privately owned publishing Group. The Group is a worldwide media empire offering over 300 magazines in 15 countries, as well as online, TV and radio stations. Bauer media group’s magazine most similar to the one I have created is ‘Kerrang’ magazine, although the features of Kerrang are different in many ways to my own magazine, I think there are too many similarities in target audience and some genres that it would not be beneficial if Bauer were to publish my magazine.

IPC Media (formerly International Publishing Corporation), a wholly owned subsidiary of Time Inc., is a consumer magazine and digital publisher in the United Kingdom, with a large portfolio selling over 350 million copies each year. The top selling music magazine the IPC publish is ‘NME’ which focuses on indie and rock genre’s this means that I could sell my magazine to this publisher as a rival, competing magazine against Bauer’s ‘Kerrang’ magazine.

Future plc is an international media group, listed on the London Stock Exchange (symbol: FUTR).  Founded in 1985 with one magazine, today they have operations in the UK, US and Australia creating over 200 specialist publications, apps, websites and events. In terms of magazines intertextual to my own or at least with similarities, future plc are the publishers of the magazine ‘Metal Hammer’ which focuses of metal and rock genres, so like Bauer, my magazine would not be of much benefit to the publisher if they were to publish it.

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